Hamburger Business Review
Hamburger Business Review
McDonald's and the Environment
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McDonald's and the Environment

The pilot episode of Hamburger Business Review

This is the pilot episode of Hamburger Business Review that proved the concept of how interesting it can be to talk about Harvard Business Review’s case studies about McDonald’s.

We made the following announcement on March 15th.

Pilot Order: Hamburger Business Review

Experimental Garden Group co-host Mike Merrill and burger innovator Zach Rose are set to co-host and produce a Hamburger Business Review pilot episode in mid to late March of 2023.

Merrill and Rose started to discuss the project after Rose joined the Experimental Garden Group investment club and Merrill later advised Rose on his Thanksgiving Day McTrot quest to patronize every McDonald's in Manhattan on foot. In discussions about how to extend Rose's quest the idea for Hamburger Business Review was developed.

In Hamburger Business Review Merrill and Rose will discuss a Harvard Business Review case study about McDonald's. The latter HBR has over 30 case studies focused on McDonald's ranging from 1980 to 2020. In addition to reviewing the history of these case studies Rose and Merrill will also talk about the current state of McDonald's, especially as it relates to the operations of the chain in Manhattan and Rose's first hand experience with over four dozen of them.

Merrill and Rose are hopeful for a series order after they finish the pilot when Merrill will ask his shareholders to commit him to 8 to 10 episodes with financing coming from supporters and listeners.


We recorded on March 18th and quickly edited the episode before asking the KmikeyM shareholders for a ten episode order. The proposal passed with 74% support!

Discussion about this podcast

Hamburger Business Review
Hamburger Business Review
Analysis and discussion about the business of burgers. Also original reporting and investigation!